'Bottomless brunch'
If you believe that breakfast menus should come with the ‘urban dictionary’ attached to their last page, as ‘catchy’ titles have replaced the simple and straight-forward plate names, you are not alone.
And while it is well established that happiness cannot be bought, plates like pancakes, customised for each individual’s liking, Belgian waffles topped with Greek yogurt, smashed avocado bagels and the all-time classic egg-plates, you can, at least, buy a few moments of it.
A couple of years after brunch has very well established its position as a global phenomenon, you might think that you can finally 'speak brunch' as you have nailed the fancy names, or because you have finally found the amazing angle for your 'camera eats first' #instaposts.
If that is your case, take a sit while I introduce you to brunch's glossary number 2.
According to a survey, British people spend £76 million pounds on breakfast every day, with each individual spending an average of £7.30.(If you enjoy spreading your own butter on the Tesco’s slice you bought for 70p, then that amount definitely sounds outrageous.)
Warning, even more outrageous prices coming ahead, so sit down before you hear about ‘bottomless’ brunch.
Firstly seen in the loved-by-all 'sex and the city' series, the Manhattan 'open bar breakfast' craze, is the latest sub-trend the brunch phenomenon has brought to our plates.. or should I say directly to our stomachs?
I'm sure you've heard of the term 'bottomless brunch', or stumbled upon it while your eyes were racing on the menu's pages to find eggs Benedict or eggs Royale.
Definition-wise, according to Macmillan dictionary, it is,’’ a morning or early afternoon event at which, for a set price, you get a certain number of courses and unlimited alcohol.’’
Therefore, the sub-trend of brunch promises unlimited ‘’bubbles’’ while you enjoy your smoked salmon, scrambled eggs or whatever else your heart and stomach concluded upon, for at least £20 per person.
Whether you enjoy an ‘all-you-can-drink’ breakfast, or have a bloody Mary on a Sunday morning to cure your Saturday night’s hangover, this trend should be handled with caution.
So the next time an iced-americano or a skinny latte sound too mainstream, remember: there's always a mimosa for you to enjoy !
